Marketing tips and guidelines

Congratulations on the Nordic Swan Ecolabel! Now make sure to use the Nordic Swan Ecolabel in your marketing. It is an excellent opportunity to strengthen the communication of your sustainability work and position your product or service.

Before your company starts using the Nordic Swan Ecolabel, you need to know how it can be used. Therefore, read our guidelines to make sure you are using it correctly. The guidelines describe, among other things, how the ecolabel may be placed, where the licence number should be written, correct colours and use for products and services respectively.